• Acerola Blossom
  • Orange
  • Acerola Cherry
  • Red Grapefruit
  • Lemon Blossom
  • Lime
Fruitful Connections

The only way to do business well, is to work with people that share your philosophy in life and in business. INDUPRO has established a quality network of very fruitful connections over the past 35 years, that are the strength of the company.

35+ Years in Fruit Juices

Family Business: Pioneer John van Iperen who started the company, has transferred his extensive knowledge and network to his son Jan van Iperen, the current Managing Director of INDUPRO.

Added Value

Just like in our work, we focus on added value in our products too: Best example of this is one of our key products, Acerola. We regard this ultimate source of Natural Vitamin C as the best alternative to synthetic Ascorbic Acid.


Company Information

History

Starting in the environment of globally emerging markets in the mid-sixties, Mr. John van Iperen established his basic knowledge of doing business in trade. Working in very divergent branches and countries, he gradually focussed and specialized on a few areas of interest.
INDUPRO has evolved from the company in which John learned the ropes, Aug. Dubru, est. 1879.

INDUPRO BV was established by Mr. John van Iperen in 1976 and has been active in the juice business ever since. With a worldwide network of reliable fruit-processors and end-users Mr. Van Iperen developed INDUPRO to its present on-going position in the market.

In 2003 his son Jan joined the company full-time, after tasting and testing the juice industry part-time. As of March 18th 2011, Jan van Iperen has taken full ownership of INDUPRO and is the managing director now.
Mr. Van Iperen (senior) has taken the influential role of advisor.

Strength

Experience and know-how based on loyalty to our producers and heavy commitment to our clients have been the basis for longstanding relationships with many great companies worldwide. Most appreciated is the way in which INDUPRO establishes a respectfull and trustworthy bond between Producer and Buyer of the (half-)product. In this open way of communication, longlasting and strong relationships are secured.

Products

Fruit Pulps and Purees, Citrus Juices, Concentrates and By-Products, Acerola and other tropicals, Tomato, Natural Flavours and other fruit-related products are treated with the greatest passion by our organisation.

Quality

INDUPRO is a SGF approved supplier / broker, meaning that all our activities and the people we work with, are subject to the standards of Sure Global Fair. For more information, read this page.

Location

Working from the magnificent Beurs World Trade Center in the heart of Rotterdam, the Fruit Port of Europe, we keep a close eye on the products that we work with.




Connections

Since late 2009 INDUPRO has changed its slogan to “Fruitful Connections“. For many years our tagline had been “With Passion for Fruit”. Although in that regard nothing has changed, Fruitful Connections are the bricks and mortar that built INDUPRO.

While INDUPRO started out with a main focus on trading (till about 15 years ago), the strength and most important factor for surviving in this juice industry, have been the connections, the top-quality worldwide network of reliable companies and its representative people.

Although the trend might be that more and more business is being done by means of internet and email, the personal relationships with people that we met and still meet in person on a regular basis, are the foundations on which INDUPRO is built and still grows.

Especially in the past few years – with a more influential economic situation – cross pollination between the networks of producers and buyers have proven to be highly fruitful. With the evolution of buyers becoming producers and producers becoming buyers, the mutual interest and exchange of information has become a valuable asset.

Our spider-in-the-web position allows for quick insight for possible collaborations as well as assistance on technical and quality level for any relation in our network. This is now even starts to involve product development suggestions, a development that is well received by both producer and buyer side of the business.

INDUPRO being a SGF approved supplier / broker is just another signal that indicates the high level at which we like to perform.




SGF - IRMA

INDUPRO participates in the Voluntary Control System of SGF (Sure-Global-Fair). As trader/broker in the VCS, the company supports the International Raw Material Assurance (IRMA) by committing itself to comply with the rules of the control system and in particular by:

  • Trading goods of known origin only
  • Labeling VCS goods
  • Evidencing the producer
  • Guaranteeing full documentation

Food safety and food quality are of special interest for producers, traders, and consumers. Careless and dishonest competitors can put the success and image of an entire industry at risk. Other parts of the food industry have painfully experienced this already.

To minimize such risk, the fruit juice industry has set up a Voluntary Control System (VCS) for all stages their products will go through during production and trade. It stretches from the fruit processor via cool storages and blending stations to the manufacturers of semi-finished and finished goods and the traders up to the retail shelves. This allows to trace not just the history of the products but also possible quality deviations back to their source where they can be eliminated. If the food law or system rules have been infringed, the SGF will initiate corrective actions and follow-up controls.
The participation in the control system shall assist the producer in the fulfillment of his necessary diligence to market only proper goods. However, participation and the VCS certificate issued to the participants do not constitute a “carte blanche”.

The responsibility to take due care always remains with the participant. His legal liability to market and in particular process only proper goods complying with the relevant food law regulations within the EU as well as with the European commercial practice (e.g. EU Fruit Juice Directive, relevant national regulations, CoP/AIJN, etc.) remains unchanged as, in case of complaint, do the legal and statutory rights of the SGF for injunction.




Contact Information

INDUPRO BV
Tel. +31 10 405 1234
Fax. +31 10 405 5175
Email: Please use the contact form below
Skype: indupro
Twitter: @indupro

Postal Address

PO Box 30231
3001 DE  Rotterdam
The Netherlands

Visit/Parcel Address:

Beursplein 37, Room 610
3011 AA  Rotterdam
The Netherlands

Bankers

ABN-AMRO Rotterdam (BIC: ABNANL2R)
EUR: acc. nr. 48.02.19.214 – IBAN: NL 12 ABNA 048 02 19 214
USD: acc. nr. 48.02.38.642 – IBAN: NL 32 ABNA 048 02 38 642

V.A.T. number: NL 0094.47.878.B.01
Chamber of Commerce registration nr. 24179517
All our activities are subject to our General Conditions on the sale and supply of goods that are filed with the Chamber of Commerce in Rotterdam under nr. 1418, on 13.01.1992

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which fruit is yellow and slightly bent?